The category, in our words
When someone asks ChatGPT, Gemini, Google AI Overviews, Claude or Perplexity for a tradie in a suburb, the answer names a handful of businesses. That shortlist is the new front door. SEO still matters for the blue links. GEO, Generative Engine Optimisation, is the work of being one of the names in the answer. AEO, Answer Engine Optimisation, is the work of being the extractable answer those engines can quote.
Wombid is that work for Australian trades and home-service businesses: electricians, plumbers, builders, and the rest of the local book. It is not a broad digital agency and it is not a lead marketplace. Get found is the AI visibility side. Win work is recovery of the jobs a business already earned.
How we measure it
Every audit asks six buyer questions, filled with the trade and suburb, across ChatGPT, Gemini, Google AI Overviews, Claude and Perplexity, plus the Google Maps local pack from Australian mobile search. The result is a 0 to 100 score with a named method version, so a later run can be compared only when the method has not changed.
The score is this run. Wombid measured these engines on these questions and shows what they said.
What you get
- Free AI Visibility Audit. No signup, no card. Score, the engines' own words, a shareable page, and your number one fix, on screen and by email.
- Starter, $129 a month. Monthly re-run, score tracked, competitor watch, a pack of ready-to-paste fixes including an AI business card so engines can read who you are and llms.txt so AI crawlers can read your site, plus a PDF of the same pack.
- Growth, $399 a month. Weekly re-run, review engine, Maps position tracked, before-and-after proof, who AI named instead of you, and an AI-ready article.
- Marketing Pro, $899 a month. Everything in Growth, plus weekly automated packs and monthly hand-done website, suburb or service page, Google Business posts, and a what-we-did report.
- Win-Back Campaign, $149 one-off. Messages to the business's own past customers and quiet quotes, approved before anything sends.
Prices in AUD including GST. Monthly plans are month to month. We do not set up, submit or verify directory listings.
See the work before choosing a plan
Start with the sample AI Visibility Report to see how Wombid presents an audit. Then compare the sample Starter Fix Pack and sample Growth Engine report. These examples show the format and proposed work; they are not evidence of results for your business.
Starter and Growth supply work for you to implement. With Marketing Pro, Wombid manages the agreed work and a person applies approved website and Google Business Profile changes. A recommendation, an approved change and a published change are separate steps.
How to compare AI visibility results
Compare the questions, engines, location, date and measurement method alongside the score. An unavailable engine is not a measured zero. A mention in one answer does not establish a lasting rank, and a different answer alone does not prove a website change worked.
Use the report to choose a specific next action, then check the outcome after implementation. For example, a missing service detail needs a clear service-page correction; an unclear business identity needs consistent business information. The reason for a fix should come from the audit and the business's actual website or profile.
Limits we will not blur
- The score is this run. Wombid shows what the engines said, not a forecast of jobs.
- We do not coach reviews or gate who gets asked. The review-request policy is public.
- Repeat runs can return different names because the engines changed, not because the method did.
Questions we get asked
What is AI SEO and GEO for Australian tradies? SEO is about ranking in search results. GEO, Generative Engine Optimisation, is about being named when ChatGPT, Gemini, Google AI Overviews, Claude or Perplexity answers a local trade question. AEO, Answer Engine Optimisation, is about being the extractable answer those engines can quote. Wombid measures both the AI answers and the Google Maps pack, then runs the weekly and monthly work as AI marketing software and as a service.
Can Wombid guarantee ChatGPT will recommend my business? No. Wombid measures what ChatGPT, Gemini, Google's AI Overviews, Claude and Perplexity say about your business, works the signals that influence who they name, and shows you what changed in their own words.
What does it cost? The AI Visibility Audit is free. Starter is $129 a month, Growth is $399 a month, Marketing Pro is $899 a month. The Win-Back Campaign is $149 one-off. Prices in AUD including GST.
See it on your own suburb
The free audit runs this method on your trade and area.
Run the free AI Visibility AuditBy trade: electricians · plumbers · builders · all trades · guides